ECO-CONCEPT PROGRAM: HOW TO TRANSFORM SMES’ STRATEGY INTO A LIFE CYCLE MANAGED STRATEGY

Philippe Schiesser; Sylvain Grelet; Joel Porcher; Thierry Ramon

Chalmers Conferences, LCM 2013

Philippe Schiesser, Sylvain Grelet, Joel Porcher, Thierry Ramon

Last modified: 2014-09-11

Abstract

Because the information on Life Cycle Strategy (LCS) for Small and Medium Enterprise (SME) is an important topic in environmental protection in Europe, Ecoeff and the Seine-Saint-Denis CCI1 created the Eco-concept program. That program enables SMEs managers to get information on several themes, such as ecodesign, LCA tools, strategy, communication and eco-innovation. Moreover, the program shows these managers how to implement LCS management into their business. Results show that a lot can be done and that the program is an opportunity for managers to rethink their business.

Keywords

ecodesign; Management; strategy; LCA; eco-innovation

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